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Watch Nigeria > Blog > Entrepreneurship > Threads is growing in-message video games
Entrepreneurship

Threads is growing in-message video games

Last updated: January 7, 2026 9:50 am
Terfa Ukende
1 day ago
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Threads is growing in-message video games
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Threads is exploring video games in chats, starting with a basketball sport. A spokesperson for Meta confirmed to TechCrunch that the corporate is internally prototyping the sport and that it’s not out there to the general public.

The sport was first noticed by reverse engineer Alessandro Paluzzi, who usually finds unreleased options whereas they’re nonetheless beneath improvement. Paluzzi shared a screenshot of the basketball sport, which seems to let customers nearly shoot hoops by swiping their finger. The thought behind the sport is prone to permit associates to compete to see who can rating essentially the most baskets, much like different cellular basketball video games.

Launching in-message video games would give Threads an edge over rivals like X and Bluesky, which don’t provide built-in video games. It may additionally even assist Threads compete with Apple’s Messages, which helps video games by way of third-party apps like GamePigeon.

As with all inside prototype, it’s unknown when or if Meta plans to formally roll out video games in Threads messages.

It’s additionally price noting this isn’t the primary time Meta has explored in-message gaming, as Instagram launched a hidden emoji game in DMs last year. The objective of the sport is to make use of your finger to maneuver the paddle on the backside of the display screen to maintain an emoji of your alternative afloat and repeatedly bouncing. For those who let the emoji fall, you lose. The thought is to compete with the opposite particular person within the chat to realize the very best rating.

The inner prototype comes as Meta continues to construct out Threads with new options to tackle its rivals. For instance, the platform just lately expanded its Communities feature with extra subjects, seemingly aiming to attract customers away from Reddit and X. Plus, it added a “disappearing posts” function that lets customers share their ideas and interact in conversations which are routinely archived after 24 hours.

Whereas Threads boasts 400 million month-to-month customers, it nonetheless has fairly a solution to go to meet up with X within the U.S., in response to knowledge from Pew Research Center’s report released a few weeks ago. The report says 21% of U.S. adults mentioned they’ve used X, in contrast with solely 8% who’ve used Threads, and 4% who’ve used Bluesky.

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ByTerfa Ukende
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Terfa Ukende is a seasoned financial writer with over seven years of experience covering topics on finance, investment, and economic development. He began his writing career with NewsWay before joining Watch Nigeria, where he continues to educate readers on wealth building, market trends, and smart money management. He holds a Bachelor’s degree in Statistics and Computer Science, which strengthens his analytical approach to financial reporting and investment insights.
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