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Watch Nigeria > Blog > Success Stories > TikTok Is Now the Prime Information Supply for Younger Folks
Success Stories

TikTok Is Now the Prime Information Supply for Younger Folks

Last updated: December 31, 2025 3:52 am
Terfa Ukende
3 weeks ago
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TikTok Is Now the Prime Information Supply for Younger Folks
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The place are younger individuals getting their information? The identical app that introduced us sea shanties and dance challenges.

In response to new Pew Analysis Heart information, forty-three % of 18- to 29-year-olds stated they repeatedly get information from TikTok in 2025, in comparison with 41 % for each YouTube and Fb and 40 % for Instagram. The video app has been on a tear for the previous few years. Solely 32 % named it as a daily information supply in 2023.

Social media beat out each different format for information consumption, with 76 % of younger adults saying they typically or typically get information from social, in comparison with 60 % for information web sites and 28 % for e-mail newsletters. TikTok’s rise comes because the platform faces ongoing scrutiny over information privateness and its Chinese language dad or mum firm ByteDance.

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The place are younger individuals getting their information? The identical app that introduced us sea shanties and dance challenges.

In response to new Pew Analysis Heart information, forty-three % of 18- to 29-year-olds stated they repeatedly get information from TikTok in 2025, in comparison with 41 % for each YouTube and Fb and 40 % for Instagram. The video app has been on a tear for the previous few years. Solely 32 % named it as a daily information supply in 2023.

Social media beat out each different format for information consumption, with 76 % of younger adults saying they typically or typically get information from social, in comparison with 60 % for information web sites and 28 % for e-mail newsletters. TikTok’s rise comes because the platform faces ongoing scrutiny over information privateness and its Chinese language dad or mum firm ByteDance.

Read more



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ByTerfa Ukende
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Terfa Ukende is a seasoned financial writer with over seven years of experience covering topics on finance, investment, and economic development. He began his writing career with NewsWay before joining Watch Nigeria, where he continues to educate readers on wealth building, market trends, and smart money management. He holds a Bachelor’s degree in Statistics and Computer Science, which strengthens his analytical approach to financial reporting and investment insights.
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